Name of the Toyota USA as executive chairman
Fujio Cho, the USA has expired production of Toyota Motor Corp. for six years, was presented today as chairman of the Japanese carmaker.
Okuda Cho said that his successor was conducted on “periods of turbulence in the automotive industry saw the merger of the German Daimler-Benz with Chrysler Corp. in the USA and french carmaker Renault, participation in maroden the Japanese automaker Nissan Motor Co.
“He showed great talent in improving production. And he won praise for its success in developing our business in Kentucky to the USA,” said Okuda.
Cho, 62, Toyota, occurred during the years 1960 and is now Executive Vice President, who served as chairman of the Toyota Motor Manufacturing USA for six years until 1994.
“My task has been memorable for the establishment of Kentucky work. When I went to the USA, there was nothing,” said Cho journalists.
The changes are executive at a formal meeting at the end of June.
The long road has been difficult rumours moves for changes in large Toyota, as Cho is expected that we continue to carry out basic plans Okuda, said Peter Boardman, car analyst at Warburg Dillon Read, Tokyo.
“The company has a strategy, and now it’s a question of the implementation of the strategy,” said Boardman.
Okuda, 66, took over as president in 1995, with an aggressive plan for Toyota to a global automotive manufacturer and develop the worldwide market share. In his new position, it is the shape of the overall strategy of the Toyota group.
“Okuda nine offer is coming, with a strategy group at a time when global competition heats,” said Noriyuki Matsushima, car analyst at Nikko Salomon Smith Barney in Tokyo.
Okuda refused to go into details, as expected, Toyota, the transformation of its economy, saying that was still undecided. Okuda has said that Toyota has no plans for mergers or spinoffs.
He also said all personnel moves in the works, which show that Toyota wants a guide on youth, to better respond to changing times.
Japanese media have reported that Toyota speculate on a Western-style Holding to strengthen the parent company of the handful of others in their various projects, manufacturing of automotive parts, financing, insurance and telecommunications. Holding companies recently legal in Japan.
Although he acknowledged he has little experience in sales, Cho said he had no plans to revise the sales of Toyota Japan strategy, as other carmakers have been injured by the recession obsolete.
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